I Wasn’t Recruited to the Board to Raise Money
It’s absolutely amazing what you don’t raise when you don’t ask. Board members cannot abdicate their responsibility for raising funds. No Money, No Mission. In every org
Three Essential Elements to an Appeal
In your oral appeal and in your writing, there are three things that are essential.
There Are Soaring Spiritual Values
Somewhere in the background of the great fundraisers, in their early childhoods, there was a value system. Every single one spoke to me about this.
I’m Simply Too Busy to Do This
It’s absolutely amazing what you don’t raise when you don’t ask. Board members cannot abdicate their responsibility for raising funds. No Money, No Mission. In every org
Thrifty Use of Resources
Expensive brochures are often a negative to the prospect. They are like children— much beloved by their parents, but barely tolerated by others.
It Takes Rigorous Discipline
For the great fundraisers, there is a huge reservoir of will, drive, and determination. Most of all, there is discipline. Meticulous attention to details is the discipline floss to
Objections Are Your Best Friends
Although at the time, you may not think so. But if you know the objection, you can respond. You are one step closer to getting the gift.
Tell Them How Their Gift Makes a Difference
Keep in mind that it’s not about fundraising. And it’s not about money. It’s about changing lives and saving lives. Your job is to let people know how their gift can help tou
You Are Results-Oriented
Your entire focus is on the strategy, the solution, and the outcome. You struggle. Just like every tree that struggles to reach the sky. You come from the Try-Harder School. Most o
How Much Should You Ask For?
How much should you ask for? You can ask for too much. But, wait a moment— you can also ask for too little.
