The Great Fundraisers Practice the Principle of Ready, Fire, Aim
Some in our field are guilty of spending all of their time preparing for an ask or a campaign. Or they spend all their time analyzing the most effective way to call on a prospect
Fundraising in Tough Times
With this very difficult situation affecting nonprofit organizations and institutions here in the US and around the world, we would like to share with you a piece Jerry Panas wrote
Review Your Mission
Your mission is your most valuable asset. It needs to be brought out for display on a regular basis.
Great Fundraisers Have the Desire to Win
In today’s world, to say “impossible” always puts you on the losing side.
The Right Person Should Ask
There can be no mistake, the quintessence of successful fundraising is the careful and sometimes imaginative matching of askers to givers.
Make Them Believers
Donors will give to you only if they trust and have confidence in you. Make them believers.
Seeking Perfection May Not Produce Happy Results
There is a significant difference between striving for excellence and attempting perfection. With the proper attitude and determination, the first is attainable, gratifying, and he
Style
Try to define style, and you defeat it. Try to create it, and it is a sham.
What Makes a Successful Fundraiser?
There are four elements in being a highly successful fundraiser.
You Are Hard to Please
You are not easily satisfied. Only the very best will do.
