Strategy for Talking to Couples
A factor you can be pretty certain of is that husbands and wives discuss their philanthropy. That means that if you are going for a large personal gift, it would be the right strat
The Culture of Not Asking
In some organizations, there isn’t a problem with a culture of giving. The problem is a culture of not asking. It’s absolutely amazing what you don’t get when you don’t ask
14 Characteristics of Planned Giving Donors
So often, a bequest comes to you from a source you knew nothing about. And, by the way, the largest percentage of bequests come from those with a net worth of $3 million and less.
Giving Begets Giving
We have a saying that, “you can’t go to the same well too often.” It means that you can’t always go to the same people all the time for gifts. As a matter of fact, that’s
Making a Large Gift Is Visceral
Making a large gift is not rational. It’s visceral. There’s a tremendous emotional feeling. When someone decides to make a large gift, it goes from the mind to the heart to the
You Make It Happen
There are over 30 million men and women in this country who serve on the board of a nonprofit. Just like you.
Something You Do for Someone
Fundraising is not something you do to someone. Asking for a gift is something you do for someone.
Working with a Client
A man is walking along the hills when he is hailed by someone in a balloon above him. The balloonist shouts, “Excuse me, can you help me? I promised my friend I would meet him ha
