An Ethical Dilemma
Sometimes, it isn’t even a matter of ethics. It’s simply a question of what is the right thing to do.
The Truth about Direct Mail
Direct mail is not my world. But I believe in it and feel that it is immensely important for an organization.
Promote Donor Benefits
Many organizations offer donors (members) benefits for different levels of giving. The larger the gift, the greater the benefit.
Start Phoning
One of the wonderful things about being a consultant is that we give very wise advice . . . and we don’t have to implement it. We fly away and leave it to the client to put it al
Invite a Donor to a Board Meeting
We were in the middle of a dull Board meeting. Reports are being given by uninspired Committee Chairmen. Ho hum. Eyes are glazed over.
The Dreaded P-Word
The very term sends shivers and tremors into the heart of even the strong and fearless. The term is “pledge card.” THE PLEDGE CARD!
Your Most Precious Gift
I’m convinced that the most precious gift your organization can receive is a Board member dedicated and devoted to the institution. You want a Trustee who is burning in his (her)
Ten Questions You Should Answer
Josh Weston was a major donor and a superb corporate citizen. He headed a number of significant causes when he was CEO of the $10 billion Automatic Data Processing (New Jersey). Th
Development Titles
I’ve written about this before. For contacts beyond your organization, I believe titles are important to the outside world. They provide status and help open doors.
Let Them Know
One of the national campaigns I’m working with is naming a revered elder statesman of the organization to be in charge of just one thing— donor stewardship.
