Who Started the First Capital Campaign?
Very often, when people talk about philanthropy in the States, they always mention the great tax savings. Actually, that isn’t the motivation for giving. In all the studies we have done, we find that tax consideration is one of the lowest incentives for giving.
It happens that there has been a culture of giving since the very founding of the country.
The first capital campaign in the States was in Philadelphia for the Pennsylvania Hospital. The chair of the campaign was one of our great Founding Fathers, Benjamin Franklin. Even then, there was the inspiration to give to help others.