What makes people give big gifts? Really big gifts.
What’s their motivation?
My task was to peel away all the layers and get to the heart of it.
What evolved was an extraordinary journey. I had in-depth interviews with a group of men and women who had made gifts of 1 million or more. The intriguing part is you will find consistent themes emerge and merge in this book. And aspirations common to this very select group of donors.
Don’t be concerned. This book and its principals are every bit as relevant for $100 donors as it is to mega-givers – Jerry Panas.